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The Journal.

Long-form answers to the questions people actually search for, written to be useful whether or not you ever buy anything from us.

Can you apply sunscreen at night?
Protection · 3 min read

Can you apply sunscreen at night?

There is no reason to. There is no UV after dark, so sunscreen offers nothing, and it is an extra occlusive layer on skin that is trying to repair.

Does hyperpigmentation go away?
Concerns · 7 min read

Does hyperpigmentation go away?

Most does, given time and daily sun protection. Post-acne marks usually clear in six to twelve weeks; melasma is managed rather than cured. The honest timeline, and what decides it.

How to apply sunscreen on your face, and how much
Protection · 5 min read

How to apply sunscreen on your face, and how much

Two finger-lengths for face and neck, as the last skincare step, reapplied every two to three hours outdoors. Most people apply about a quarter of what the SPF figure was tested on.

Which sunscreen is best for dry skin?
Protection · 5 min read

Which sunscreen is best for dry skin?

For dry skin, choose a hydrating gel or cream sunscreen with humectants such as hyaluronic acid or glycerin, at SPF 50+ PA+++, and apply it while skin is still slightly damp.

Which sunscreen is best for oily skin?
Protection · 6 min read

Which sunscreen is best for oily skin?

A short answer, then the reasoning: for oily and acne-prone skin in Indian conditions, look for a gel or fluid texture, a matte or dry-touch finish, and a mineral or hybrid filter system.

Eating for your skin
Lifestyle · 8 min read

Eating for your skin: the diet that actually supports a glow

No superfood delivers overnight radiance, and no cream outruns a poor plate. What the evidence supports, what's marketing, and what a skin-friendly Indian diet looks like.

Which sunscreen is right for your skin
Protection · 7 min read

Which sunscreen is right for your skin: a plain guide to SPF, PA and finish

The number on the front is the least interesting part of the tube. What PA+++ means, how much you're meant to use, and why finish decides everything.

How pigmentation actually fades, and how long it really takes
Concerns · 8 min read

How pigmentation actually fades, and how long it really takes

Six weeks, twelve weeks, or never: the honest timeline for dark spots, post-acne marks and melasma, and the one step that decides which you get.

Building a skincare routine for Indian heat, humidity and sun
Routine · 9 min read

Building a skincare routine for Indian heat, humidity and sun

Most routines circulating online were designed for temperate climates and centrally heated flats. Here's what changes when the weather doesn't cooperate.

Moisturiser or sunscreen first? Settling it properly
Routine · 5 min read

Moisturiser or sunscreen first? Settling it properly

One of the most-searched skincare questions in India, and the answer takes one line. The reasoning takes rather longer, and it's the useful part.

How to read an ingredient list, and spot a token dose
Science · 6 min read

How to read an ingredient list, and spot a token dose

The label is the only part of a skincare product that's legally obliged to tell you the truth. Here's how to make it.

Your skin barrier
Science · 7 min read

Your skin barrier: what it is, how you break it, and how it heals

If your skin has recently started stinging at products it always tolerated, this is almost certainly what happened, and it's repairable in weeks, not months.

Skin notes, four times a year.

No countdown timers, no restock panic. Four considered letters a year on formulation, ingredients and what the evidence actually supports, plus first word on anything new.

Skip the reading?

The quiz condenses most of the above into four steps chosen for your skin, though we'd still rather you understood why.